26 VINNOVA Sweden’s Innovation Authority, with 200 people in its Stockholm, Brussels, Silicon Valley and Tel Aviv offices. INNOVATION CENTER DENMARK Builds bridges between research and business. We help develop business models and establish partnerships in Israel, giving access to world leading knowledge on how to transfer scientific research into commercial and scalable solutions. BUSINESS FINLAND Its purpose is to accelerate innovations in Finland by providing different funding instruments, as well as promoting Finnish companies and creating relationships abroad. FINLAND-ISRAEL TRADE ASSOCIATION (FITA) An association with a mission to generate benefits to parties engaging in bilateral trade between Finland and Israel.Main advantages created by the association are related to networking between company representatives. NORWEGIAN ISRAELI CHAMBER OF COMMERCE The largest andmost importantcommerceorganization inNorway,facilitating business and building relationships between Norway and Israel, including related to networking between company and entrepreneur representatives. strong relationships, also in business, and developing such a relationship means a lot for the future endeavours,” says Tuominen. “Norwegian culture is quite common with the other Nordic countries,” points out Skalstad Ellensen. “The culture may seem a bit reserved, though friendly and honest, structure, being on time and professional behaviour in all relationships/investments will always be preferred, including to be humble in negotiations.” “The Israelis dare todream, aremore courageous, anddreamof the global market from day 1,” says Vinther-Grønning. Kuperstoch agrees. “Israelis do think globally from day one, but this is often about the U.S. The Nordics are four very different, creative and innovative countries with cutting-edge industries that complement all the things Israel do.” With shared values, cutting-edge innovation, VC interest and common business objectives, the Nordic countries warrant greater attention. And they are rightfully beginning to get it. Israelis dare to dream Key Bodies to be aware of:
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